A regular CRM is a database with a UI. Orbit is the layer that actually fills it — automatically. Here's the difference, line by line.
Sales managers think they have visibility. They don't. Here's what's actually happening on your team's phones every single day.
Sales reps spend a full workday every week typing notes into a CRM. That's 250+ hours per rep per year that should be going into actual conversations with prospects.
SMBs miss nearly two-thirds of inbound calls. 85% of those callers never try again — they go to your competitor instead. That's revenue walking out the door, silently.
In B2B sales, every missed call is a lost opportunity averaging R22,800. Two missed calls a day costs you nearly R170,000 a year. Per rep.
| Capability | Traditional CRM (Salesforce, HubSpot, Zoho) |
Orbit |
|---|---|---|
| Captures calls automatically | ✗ Rep must type notes | ✓ Every word, every call |
| Captures WhatsApp conversations | ✗ Manual export or extra add-on | ✓ Native, with AI auto-reply |
| Time required from rep | 7+ hours per week | ≈ 0 hours |
| Setup time | 3–9 months + consultants | 15 minutes, no engineers |
| Missed call recovery | ✗ None | ✓ Auto WhatsApp follow-up |
| AI summaries & sentiment | Premium add-on (extra cost) | ✓ Included on every plan |
| Coaching from real conversations | ✗ Self-reported only | ✓ Objective transcripts + clips |
| Per-rep cost (effective) | R2,800–R5,700 / month + admin overhead | From R599 / rep / month |
| Data quality | Depends on rep discipline | 100% — system of record |
Orbit doesn't replace your CRM — it makes it actually useful. Most customers keep Salesforce/HubSpot/Pipedrive and use Orbit as the capture layer that finally populates them with real data.
14-day free trial. No card. Bring your own numbers (or get fresh ones from us) and watch your CRM become honest for the first time.